After thinking about it long and hard, Porsche has abandoned the idea of building an entry-level roadster. Porsche considered a Boxster-based mid-engine roadster named 718, insiders have said. It was aimed to be shorter, lighter and less expensive than the Boxster.
The company has periodically taken a look at an entry roadster over the past three decades, and each time executives reached the same conclusion. “You won’t see anything lower than the current Boxster model,” said Detlev von Platen, CEO of Porsche Cars North America. “We had many discussions about this in the group, and the decision was made that the time is not right.”
Of course, Porsche has extended its lineup recently with the Macan midsize crossover that went on sale in May.
How do you feel about this decision? Do you think they should make an entry-level roadster?